May 03, 2011
SALT LAKE CITY, Utah – “Until the Lexicon PCM Native Reverb Plug-In Bundle came along, the Lexicon 960L is the only digital reverb I would use,” notes Matt Knobel, of Setai Recording Studio. “I was never a fan of DAW (digital audio workstation) reverb plug-ins – until now.”
Setai Recording Studio isn’t your average facility. Designed by Kravitz Design, it’s located in the penthouse of the Setai Hotel in South Beach, Florida. Matt Knobel is the Director of Operations and Chief Engineer for Setai Recording Studio. Knobel started his recording career working for some of the top facilities in New York and he went on to tour with Billy Joel as a keyboard technician, and joined major jingle production company JSM Music.
Then came a life-changing request to set up a Pro Tools system for Lenny Kravitz. What started out as a four-day job grew into a fourteen-year friendship and Knobel’s current position as head of Setai Recording Studio. Knobel has worked with artists including Kravitz, Mary J. Blige, Ricky Martin, Sheryl Crow, Busta Rhymes, Elton John, Chaka Khan and many others.
Like Kravitz, Knobel is noted for his sonic perfectionism, and has been responsible for many upgrades to Setai over the years – including a move to the HARMAN Lexicon PCM Native Reverb Plug-In Bundle. For years, the Lexicon 960L (no longer available) was his favorite reverb, but Knobel wanted to move to a plug-in reverb. It didn’t happen overnight.
“I was just never satisfied with the depth of other plug-ins I tried,” Knobel said. “The Lexicon PCM native bundle is the plug-in I’ve been waiting for.”
“The PCM Native Reverb Plug-In is a great complement to my 960L. Having the plug-in extends the amount of machines I can use, and I have convenient, immediate access to a wide selection of reverb types and instant recall of settings. The quality of the reverbs is exceptional – warm, rich and just stunning for adding depth and dimension to vocals, instruments and mixes.”
The Lexicon PCM Native Reverb Plug-In Bundle is designed to work with popular DAWs like Pro Tools® and Logic®, as well as with any other VST®, Audio Unit™ or RTAS®-compatible platform. Compatible with Windows® Vista, XP and 7 and Macintosh® computers, it offers seven unique Lexicon’s plug-ins including Vintage Plate, Plate, Hall, Room, Random Hall, Concert Hall and Chamber, along with hundreds of presets including classics from Lexicon’s extensive library of sounds.
HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets – supported by 15 leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 20 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 11,800 people across the Americas, Europe and Asia, and reported sales of $3.5 billion for the twelve months ended December 31, 2010. The Company’s shares are traded on the New York Stock Exchange under the symbol NYSE:HAR